How a structured UX audit and iterative redesign of kamilkoc.com.tr delivered +2% revenue and the ECHO Award 2019. The specific design decisions across search, seat selection, and checkout — and the lessons that apply to any conversion-focused redesign.
UX work that can’t demonstrate business impact gets cut first. A framework for building UX strategy that aligns design decisions with revenue, conversion and retention — from 20+ years across enterprise, fintech and e-commerce.
Designing interfaces for AI agents is unlike any UX challenge that came before. Lessons from building Validera’s agentic validation layer — covering legibility, guardrails, calibrated trust, and control plane design.
Why do most design systems fail after launch? Lessons from building systems at Beko (50,000+ employees) and global startups — covering token architecture, component build order, Figma file structure, governance, and measuring system health.
Information architecture is the single highest-leverage skill in UX design. 5 core IA principles, a 7-step process from discovery to wireframes, common mistakes, and the tools I use in 2026 — from 20+ years of hands-on practice.
A UI/UX Architect defines the structural foundation of digital products — not the visual surface. Learn what the role entails, how it differs from UX Designer, and why it’s increasingly essential in complex product organisations.
Learn how to collect mobile app store reviews, process them with AI and NLP, and extract actionable UX insights in under 30 minutes. Includes real Python code, ChatGPT prompts, and a letgo case study.
