71 percent of users expect personalised experiences and 76 percent are frustrated without them. Learn how adaptive, context-aware interfaces work, where the privacy line sits, and a practical model for shipping personalisation that helps instead of creeps.
In live events the audience experience is designed by a coalition of partial owners — artists, producers, venues, ticketing vendors, marketers, authorities — and nobody owns the whole journey. Part 2 follows the risk and the money.
How much is UX really considered in performing arts, festivals and sports? Part 1 maps the academic vocabulary of live-event experience: servicescape, festivalscape, sportscape, eventscape and experiencescape.
Customer experience explains 55% of purchase intention and 56% of re-visit intention. An evidence-based guide to customer experience management for e-commerce — where to invest, why the journey extends beyond checkout, and the purchase-retention flywheel.
My published research found interface quality matters nearly twice as much for repeat visits as for first purchases — and security, while driving first purchases, had no significant effect on returning at all. What the regression data means for e-commerce UX design.
My peer-reviewed study of 358 Amazon shoppers found customer experience explains 55% of the variance in purchase intention and 56% in re-visit intention — with one surprising exception. The research, methodology, and headline findings.
